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Sunday Sourdough Co. — Launch Offer

Say hello to Alma — the starter that actually wakes up.

For the baker who's been let down by dried starters that never bubbled, drowned in conflicting feeding advice, or quietly scared of wasting another bag of flour. Alma arrives as a generous 20g double dose — twice what most starters offer — so she gets a head start, and you get to the loaf sooner.

  • Double-dose 20g starter (most ship 5–10g)
  • Step-by-step guides, no science jargon
  • Lifetime email support + daily activation videos

$19.95 today — regular $24.95

A portion of every order goes to World Central Kitchen.

A note for the baker who's been here before

Your sourdough story deserves another chapter.

You bought the dried starter. You followed the feeding chart. You watched the jar like a hopeful parent — and nothing. Then came ten different Instagram schedules, three contradicting YouTube videos, and that quiet guilt every time another cup of flour went down the drain. Alma is built for exactly this baker. More starter to work with. One clear path, not ten. And a real person at the other end of an email here if you need support.

What arrives at your door

Everything you need to bake your first real loaf.

Alma doesn't arrive alone. She comes with a full starter kit of guides, recipes, and ongoing support so you're never guessing what day you're on or what to do next.

In the box

  • 20g Alma dehydrated sourdough starter — double the usual dose
  • The Wake-Up Guide — bringing Alma to life, step by step
  • Starter Care Guide with feeding schedule (once daily = tangier, twice daily = milder)
  • Sunday's Classic Beginner Sourdough Recipe
  • First-Loaf Cheat Sheet
  • Alma SOS / FAQ card for the wobbly days
  • A handwritten Welcome Note from us

Digital companions

  • Sunday Sourdough's Beginner Recipe Collection E-book
  • Daily activation email series with short video walkthroughs for Alma's first week
  • Lifetime email support — real humans, real bakers, real answers. We're here for you every step of the way.

All of this, today, for $19.95 (regular $24.95).

Close-up of the Alma starter jar on a floured wooden counter

A head start, baked in

Twice the starter. A faster, calmer wake-up.

Most dried starters ship 5–10 grams. Alma arrives as a generous 20g — a double dose. More starter means more life to draw on from the very first feed, so she tends to wake up faster than most starters without any extra effort on your part. No science talk. No guesswork. Just a calm, repeatable Sunday ritual that ends with a loaf on your table.

Your order — just two quick steps

Bring Alma home.

Step one — your contact info, so we can send your activation guidance. Step two — shipping and payment. That's it.

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Alma | The Dehydrated Sourdough StarterMeet Alma, our 20g dehydrated sourdough starter, made in the USA. Includes beginner-friendly guides, a classic recipe, and ongoing support. Start baking.
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Alma | The Dehydrated Sourdough StarterMeet Alma, our 20g dehydrated sourdough starter, made in the USA. Includes beginner-friendly guides, a classic recipe, and ongoing support. Start baking.
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Alma | The Dehydrated Sourdough StarterMeet Alma, our 20g dehydrated sourdough starter, made in the USA. Includes beginner-friendly guides, a classic recipe, and ongoing support. Start baking.
$24.95$19.95
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Alma | The Dehydrated Sourdough StarterMeet Alma, our 20g dehydrated sourdough starter, made in the USA. Includes beginner-friendly guides, a classic recipe, and ongoing support. Start baking.
$24.95$19.95
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Alma | The Dehydrated Sourdough StarterMeet Alma, our 20g dehydrated sourdough starter, made in the USA. Includes beginner-friendly guides, a classic recipe, and ongoing support. Start baking.
$24.95$19.95
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A portion of every Alma order supports
World Central Kitchen

Before you order

Honest answers to the questions you're actually asking.

What if Alma doesn't wake up for me?

The Wake-Up Guide walks you through the signs of life day by day — the first tiny bubbles, the smell of fresh yogurt, the first proper rise. If Alma seems quiet, send us an email. Lifetime support means a real human writes you back, usually within an hour or two, with a plan.

I've killed a starter before. What's different this time?

Three things. First, the 20g double dose gives Alma more biological resilience from day one. Second, one single feeding schedule — not ten conflicting ones from the internet. Third, the Alma SOS card walks you through the common wobbles of starter (gray liquid on top, slow rise, funky smell) so you'll know exactly what's normal and what isn't.

Feed once a day or twice a day?

Your call, and both are correct. Once a day builds a tangier, more sour loaf. Twice a day keeps Alma milder and sweeter. The Starter Care Guide shows you exactly how to run each rhythm.

How does Alma ship?

Dried and shelf-stable, in a protective package with the full printed guide set tucked in alongside her. No refrigeration needed in transit, no fragile timing — she's ready whenever you are.

What's the digital activation series?

A short email every day for Alma's first week, each with a 2–3 minute video walkthrough showing you exactly what your jar should look like every day. You never have to guess what day you're on or whether she's on track.

created with purpose

Every loaf feeds more than your table.

We believe that good food has a way of bringing people together — and that everyone deserves a place at the table. That's why a portion of every Alma order supports World Central Kitchen, helping provide nourishing meals to communities facing crisis around the world. Thank you for baking with us — and welcome to the family.